The Cordiant stand embodies the concept of movement and technological progress. Its core idea is a road that seamlessly flows from one zone to another, symbolizing the brand’s diverse product range.

The central display area is designed as a road, with tires positioned at a 45° angle for better visibility.

An overhead media structure with the logo and an animated gecko adds interactivity to the stand. Digital screens, illuminated information panels, and a touchscreen kiosk provide easy access to key product details.